Basic Plan of This Social Media Calendar:
Post one comic strip per week, supported by two to three general posts. These supporting posts may reference the comic published that week, expand on the same theme, or encourage audience interaction.
For the comic strip, posting on Fridays or weekends is recommended, as social media usage is typically higher and posts are more likely to be seen.
Outcome Measure Metrics: Likes, shares, saves, follower growth per month, comments, and weekly profile visits.
1st Month Goal: - 30% Like Rate (Likes/Followers) - At Least 1 post saved or shared (saves, shares, and comments are high-valued engagement; we don’t expect to gain it in the first one or two weeks, but we can still set the goal to have more than 1 save or share in the posts within the 1st month) - Net Follower Growth: +5 (Ins) +10 (Fb)
Likes | Profile & Website Visits | Saves | Shares | Comments | Follower Growth
(39 followers in Ins until Jan 16) | |
1st week (Goal) | 8 (Ins)
5 (FB) | 5 (Ins)
2 (FB) | ||||
1st week (Outcome) | ||||||
2nd week (Goal) | ||||||
2nd week (Outcome) | ||||||
3rd week (Goal) | ||||||
3rd week (Outcome) | ||||||
4th week (Goal) | ||||||
4th week (Outcome) | ||||||
1st Month Summary |